Denmark was the first country to legalize pornography. Sweden soon followed suit and Norway opened up for pornography in 2007. You would think that in the “ol’ country” of porn there would be a huge industry or at least some industry left from the good ol’ days.
There isn’t. Scandinavian pornography is pretty much dead. Not due to lack of users or willing talent. The main problem is the shortsightedness of the small time distributors in the scandinavian countries. They eagerly import cheap american and eastern-european movies, which they retail at a high price, but scandinavian movies are left alone since they are a little more expensive than foreign movies.
Another big problem is the lack of ambition in most producers. Untill recently there was five major productioncompanies in all of Scandinavia; Belais Productions, DK Production, Tre-Mag, Nikki Dane Productions and SexAreUs.
Since 2003 Belais Productions have produced 4 DVD-titles, DK Production just 3, Tre-Mag 10 titles, Nikki Dane Productions produced 1 title and SexAreUs produced 40 titles. I owned and ran the latter company.
Lately the DVD-distributors have made demands that simply cannot be done in Scandinavia. First of all, they compared american titles with the scandinavian and wants the scandinavian titles at the same price. This cannot be done, since it has been difficult for scandinavian producers to sell rights outside the scandinavian countries and the current distributors expect exclusive rights for less than half of the productioncost.
Also, they have made the demand that only newface talent can be used in scenes. This is a major problem because the combined population of the scandinavian countries is approx. 17 million. We have on average one new girl coming into the industry every two months. And the girls who have already started in the industry does not get the chance to evolve their talent and gain stardom.
These and more factors, such as the rivalry between the producers, leaves the scandinavian adult industry wide op for an ambitious businessman and producer such as myself and one or more investors looking to grab an entire nichemarket with a firm grib.
By producing, importing, exporting and retailing adult material on DVD and on the internet a new company to easily grab a major percentage of the market and hold on to it. This document is not an actual businessplan but rather a description on how I would do that with the right investor or group of investors backing me up and taking part in the overall management of the company.
There isn’t. Scandinavian pornography is pretty much dead. Not due to lack of users or willing talent. The main problem is the shortsightedness of the small time distributors in the scandinavian countries. They eagerly import cheap american and eastern-european movies, which they retail at a high price, but scandinavian movies are left alone since they are a little more expensive than foreign movies.
Another big problem is the lack of ambition in most producers. Untill recently there was five major productioncompanies in all of Scandinavia; Belais Productions, DK Production, Tre-Mag, Nikki Dane Productions and SexAreUs.
Since 2003 Belais Productions have produced 4 DVD-titles, DK Production just 3, Tre-Mag 10 titles, Nikki Dane Productions produced 1 title and SexAreUs produced 40 titles. I owned and ran the latter company.
Lately the DVD-distributors have made demands that simply cannot be done in Scandinavia. First of all, they compared american titles with the scandinavian and wants the scandinavian titles at the same price. This cannot be done, since it has been difficult for scandinavian producers to sell rights outside the scandinavian countries and the current distributors expect exclusive rights for less than half of the productioncost.
Also, they have made the demand that only newface talent can be used in scenes. This is a major problem because the combined population of the scandinavian countries is approx. 17 million. We have on average one new girl coming into the industry every two months. And the girls who have already started in the industry does not get the chance to evolve their talent and gain stardom.
These and more factors, such as the rivalry between the producers, leaves the scandinavian adult industry wide op for an ambitious businessman and producer such as myself and one or more investors looking to grab an entire nichemarket with a firm grib.
By producing, importing, exporting and retailing adult material on DVD and on the internet a new company to easily grab a major percentage of the market and hold on to it. This document is not an actual businessplan but rather a description on how I would do that with the right investor or group of investors backing me up and taking part in the overall management of the company.
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